The Latest In Juicy Marketing, Mindset & AI News

You're Being Watched (And Your Brand Has Just 50 Milliseconds)
As you read this, potential customers are silently evaluating your competitors. They're making split-second decisions about who looks professional, who seems trustworthy, and who deserves their business. Does your brand command respect?

Social Media Best Practices: My Guide To Getting Seen
This is a topic I've been nerding out on for decades! Some aspects have changed, yet there's still many core truths that remain in both marketing (and sales). Note: I've...

My Honest Guide To The Best AI Apps Out There
To cut to the chase, check out everything in green. To gain a vast amount of valuable knowledge... read ALL the things! AI changes week to week so as of...

Easy Prompting Basics: Use This Framework
Right off the bat, my recommendation is Claude or Perplexity simply because ChatGPT has been lying. All the AI forums are up in arms with its misinformation so I prefer...

The Secret Weapon for Real Estate Funding Success
I noticed a gap in a very specific market that I had overlooked. I've worked in fashion, science, wellness, even HVAC and lawn services, but hadn't contemplated private capital and...

Making The Little Guy Look Like A Pro: How Smart Experience Design Levels the Playing Field
If there's one thing I want you to know, it's that great experience design isn't reserved for the big players anymore. The reason for my working with smaller businesses is...

Experience Design is Like Baking: Getting the Recipe Right (And Why We're All Still Learning)
You walk into your favorite bakery, and the aroma of fresh bread wraps around you like a warm hug. The display cases are perfectly organized, the staff greets you with...

Social Media Marketing Made Simple: Your Guide to Getting Started
Social Media Marketing Made Simple: Your Guide to Getting Started (Without Losing Your Mind) Let's be honest, social media marketing can feel overwhelming. With 5.42 billion social media users worldwide...

The New Rules of Getting Found Online
Why Your Business Needs AI-Optimized Content in 2025: The New Rules of Getting Found Online Picture this: You've just spent hours crafting the perfect blog post for your business website....

How to Use AI While Keeping Your Brand Human
Finding the Sweet Spot: How to Use AI While Keeping Your Brand Human Here's the reality: your customers can spot AI content from a mile away. And frankly, many of...

Why NASA Was My Most Demanding Client: A Masterclass in Brand Consistency
Why NASA Was My Most Demanding Client: A Masterclass in Brand Consistency When NASA reached out to me for a logo design project, I thought I knew what I was...

My Work With Coke: The Hidden Power of Color Psychology
The Hidden Power of Color Psychology: Why Your Brand Colors Are Make-or-Break Picture this: You have two seconds to make a first impression. No words, no elaborate explanations, just pure...

Smart Marketing on a Shoestring: Where to Focus Your Budget for Maximum Impact
Smart Marketing on a Shoestring: Where to Focus Your Budget for Maximum Impact Starting a business or running lean doesn't mean your marketing has to suffer. In fact, some of...

How Working With Disney Changed Me: The Importance of User Experience
The Importance of User Experience: What It Actually Means Have you ever wondered why some brands feel effortless to interact with while others leave you frustrated and confused? The answer...